Step 1 of 5
Tell us about your business.
This sets up your branding across all portals. Everything can be changed later in Settings.
Appears in your client portal and proposal pages
Paste your logo URL — auto-populates across all portals
Insurance
Real Estate
Mortgage
Financial Services
Law / Legal
Contracting
Medical Sales
Software / SaaS
Other
Step 2 of 5
Add your team.
Add everyone who will use the platform. Click the 🗺️ button to select which states each person is licensed in. You can add or remove anyone anytime.
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Role permissions: Owner sees everything including revenue and all team. Sales sees their own leads, book, and Ralphy. Admin sees all operations, docs, and client requests. Service sees client requests only.
Step 3 of 5
Where do you want leads?
Select your target states and industries. The Lead Engine only scrapes from active states and routes to licensed team members.
Only active states get scraped. Toggle anytime.
🏗️ Construction
🍽️ Restaurant / Bar
🏠 Landlord / Property
🛍️ Retail
🚗 Auto Services
💻 Technology
🏥 Medical / Dental
💇 Salon / Spa
🌿 Landscaping
🚚 Trucking
Step 4 of 5
Set up your warm touch.
This message goes to every new lead automatically. Only businesses that respond get a call — so every conversation is already warm.
📱 Text Message
📧 Email
Use {business_name} {city} {industry} {state} as variables. Keep under 160 chars for SMS.
Hi! We noticed Martinez Construction LLC just registered in Berlin — congrats on the new business. We help construction businesses in CT get the right coverage before their first job. We put together a free checklist — want us to send it? No cost, no pressure.
Step 5 of 5
Connect your tools.
Paste your API keys. You can skip any and add them later in Settings — nothing breaks.
📱
GoHighLevel (GHL)
Required · CRM + text/email sequences
Not connected
GHL → Settings → API → copy your key
📞
VAPI (AI Voice Agent)
Required · Outbound AI calls + live transfer
Not connected
VAPI dashboard → API Keys
🤖
Anthropic (Powers Ralphy)
Required · AI brain of the entire platform
Not connected
console.anthropic.com → API Keys
🗄️
QQ Catalyst
Optional · AMS sync
Not connected
QQ Catalyst → Admin → API Access
Licensed States
Click states to toggle on/off. Leads from active states route to this team member.
Your Business
Full Platform · Owner
Configure
🏢 Business Profile
👥 Team & Roles 1
🎯 Lead Targeting
💬 Qualifier Messages
🔗 Integrations
Platform
Lead Engine LIVE
🖥️ Portals & URLs
💳 Plan & Billing

Business Profile

Your details — shown across all portals

🏢 Business Information
👥 Team Members
+ Add Member
Name / Email
Role
Phone
Licensed States
Active
Actions
JK
Jake
jake@zapexinsurance.com
Owner
(203) 295-7554
CT, MA, NY, NJ, PA, DE
🗺️ Active Lead States
Save

Toggle states on or off. Only active states get scraped.

🏷️ Active Industries
🏗️
Construction
24 leads today
🍽️
Restaurant / Bar
14 leads today
🏠
Landlord / Property
9 leads today
🛍️
Retail
7 leads today
🚗
Auto Services
5 leads today
💻
Technology
Off
🏥
Medical / Dental
Off
🌿
Landscaping
Off
🚚
Trucking
Off
⚙️ Engine Settings
Scan frequency
How often the Scout agent checks for new registrations
Max leads per day
Caps volume so your team isn't overwhelmed
Routing method
How leads split when multiple members cover a state
💬 Warm Touch Message
Save
Hi! We noticed Martinez Construction LLC just registered in Berlin — congrats. We help construction businesses in CT get the right coverage. We put together a free checklist — want us to send it? No cost, no pressure.
⏱️ Timing Rules
Send warm touch after registration
Delay before first message goes out
Archive if no reply
Lead stops receiving outreach
When they say YES — send
What gets delivered when a lead responds positively
🔗 Connected Tools
📱
GoHighLevel
CRM · text/email sequences · contact management
● Connected
📞
VAPI (AI Voice)
Outbound AI calls · live transfer
● Connected
🤖
Anthropic (Ralphy)
Powers Ralphy — AI brain of the platform
● Connected
🗄️
QQ Catalyst
AMS · policy management
○ Not connected
🌐
Vercel (Hosting)
Platform hosting · serverless functions
● Active
⚡ Agent Status
Agent 1 — Scout
Running
States active · every 12h
Agent 2 — Prep
Running
Tagging + briefing
Agent 3 — Qualifier
Running
Warm texts via GHL
🖥️ Your Platform URLs
🔐
Login Gateway
Where clients and agents sign in
yoursite.com/login
👤
Agent Portal
Producers, admin, and owner dashboards
app.yoursite.com
🏠
Client Portal
Where your clients log in
portal.yoursite.com
📝
Intake Forms
Industry-specific lead capture
intake.yoursite.com/[industry]
📄
Quote Proposals
Branded client-facing quote pages
quotes.yoursite.com/[client]
💳 Plan & Billing
🎉
You built this. It's yours.
Your account has lifetime access to the full platform at no cost. When you're ready to onboard other businesses, billing activates at that point.